Emily Knevett

BA (Hons) Graphic Design - Farnham

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@egdesign on Instagram

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emilyknevett.com

I’m Emily Grace Knevett, an approachable and dedicated Graphic Design graduate with an affinity for incorporating analog processes into contemporary design spaces, and an acute eye for detail.

My Final Major Project resulted in a typeface called LOOP, engineered specifically for readability when crocheted. I was inspired by existing installations of urban crochet (where yarn is used as a guerilla medium for public activism, especially environmental advocacy) and their often inefficient application of typography.

I crocheted a banner which details the environmental impact of different kinds of yarn.

My second final project was an entry to the ISTD Student Assessment. Controlled and impersonal recipe layouts inspired by commercial cookbooks are progressively broken down into faded forms resembling water marks and ink bleeds, a reflection of the changes that physical recipes go through as we use them and assign individual meanings to them.

The publication disguises itself as a folder to further establish the narrative journey from a commercial item to a singularized artefact.

I used an impermanent bind and omitted page numbers to acknowledge the ever-changing landscape of cooking and eating at home.

Emily Knevett | Graphic Design 5
LOOP is a typeface engineered specifically for readability in the crochet medium.
Emily Knevett | Graphic Design 4
I used the strengths and limitations of the crochet medium to inform the design of this typeface, resulting in block-like letters and long, narrow counters.
Emily Knevett | Graphic Design 3
This project was a response to a brief asking for a book designed to reflect how we read in the 21st Century.
Emily Knevett | Graphic Design 2
The publication disguises itself as a folder to create a narrative journey from commercial and public to uniquely personal.
Emily Knevett | Graphic Design 1
I began with restrained layouts inspired by commercial recipe books and gradually broke them down into forms resembling water marks and blotches, reflecting the changes that physical recipes undergo.
Emily Knevett | Graphic Design
While commercial recipe books are typically regarded as items to be kept pristine, the ivory pages invite unreserved interaction to reflect the way we truly treat our recipes at home.
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