Simran Deo

MA Graphic Design

Theme

[email protected]

@bijouxdartistry

@skddesign

Creating unity and a sense of belonging through the use of graphic symbols to showcase individuals genealogy to one another via the medium of print.

The individual is sent a DNA test and after taking it, opts to have their results printed on a variety of apparel. The result is displayed in the form of a graphic representation of the countries of origin and if the individual chooses, the place of birth.

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A DNA test to determine your genealogy and receive this information in the form of graphic symbols, printed on apparel or in a book.
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Compendium of graphic symbols representation of the water bodies of each country which are used as part of the visual representation of each individuals genealogy
View pdf
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The branding and packaging for the DNA test and outcome goods. Tewteh is the word for unity in the ancestral Proto-Indo-European language.
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Coffee table book of the collection of graphic symbols representing each ancestral country.
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Hoodie in white demonstrating the genealogy of an individual using graphic symbols to represent the countries of Iran and India. The overlying symbol represent the country of birth, in this case India.
Simran Deo | Graphic Design 1
Hoodie in charcoal grey demonstrating the genealogy of an individual using graphic symbols to represent South Africa and Germany. The overlying symbol indicates their country of birth, in this case the UK.
Simran Deo | Graphic Design
Socks with an individuals place of birth and genealogy demonstrated.
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