Sreepriya Natarajan

Through ‘Retail Alchemy’ I envision to empower fashion-based retail designers with user friendly toolkit needed to ideate and develop the in-store design. As an Interior Designer and a Master’s student pursuing Design, Innovation and Brand Management at the University for the Creative Arts, the mission is to transform fashion retail store design by effectively integrating creativity and practicality to elevate UK consumer’s brand experiences. This toolkit is crafted to offer practical insights to three major aspects: Fashion Brands, it’s Retail Space and Target Customers, cohesively integrating them into the designs. Moving forward, the vision is to expand on diverse retail sectors, setting new standards for retail designing across the UK. Feel free to utilise the Retail Alchemy tools, and raise your creative standards in brand experience based retail fashion in-store designing.