This project is a campaign I created called Real Minds. It is a campaign that opposes against Artificial Intelligence (AI) as they are a threat to the creative industry and the jobs within them such as Graphic Design, Artists, Illustrators and Writers. The campaign is to make people aware of the threat AI is making and how dangerous it is, especially for the future as AI grows every day. The project was inspired by how much of AI I was witnessing on social media and a workshop I attended in my class where we used AI to create a poster. Hearing my classmates be excited by this program/machine made me want to explore, understand and educate creatives that don’t understand how much AI is hurting the creative industry.